Chris Prescott, a London-based communication executive, has launched C.P.C., a boutique consultancy firm that aims to connect the luxury and entertainment sectors.
Prescott said the agency specializes in tailor-made strategies to connect brands and studios with culturally relevant ambassadors to elevate their reach, maximize awareness and create desirability.
“At C.P.C. we believe that storytelling is the key to brand longevity and sentiment. By curating meaningful partnerships and connecting brands with relevant voices, we create moments that resonate and inspire,” said Prescott.
According to Prescott, C.P.C. has worked with clients such as Stella McCartney, Miu Miu, Harrods, Sky Cinema and Gordon Ramsay Restaurants on brand communities, global events, content creation, partnerships, campaigns and communication strategies.
Prior to launching C.P.C., Prescott worked at Charles Finch’s brand development and advisory firm Finch + Partners as associate director. Before that, he worked on special projects as an account manager at the now-defunct translantic communication agency Starworks.